The BMW X1, BMW’s entry-level SUV, steps into its new generation with a bold redesign, upgraded technology, and dynamic performance, all tailored to meet the expectations of GCC drivers who want compact luxury, everyday practicality, and the distinctive BMW driving feel.
Performance
Despite its compact size, the X1 offers a confident and engaging drive:
• Model: X1 sDrive20i
• Engine: 2.0L 4-cylinder TwinPower Turbo
• Power: 204 hp / 300 Nm torque
• Transmission: 7-speed dual-clutch automatic (Steptronic)
• Drivetrain: Front-wheel drive (sDrive)
• 0–100 km/h: ~7.6 seconds
The suspension strikes a balance between agility and comfort, making the X1 ideal for both city commutes and weekend road trips in the UAE or wider GCC region. The engine is refined and responsive, with excellent fuel efficiency for its segment.
Exterior Design
The all-new X1 features a bolder, more muscular appearance than its predecessor:
• Larger, upright kidney grille for a more dominant stance
• Slim adaptive LED headlights and sculpted hood
• Athletic proportions with clean character lines and flared wheel arches
• Modern rear design with sharp LED taillights and an integrated roof spoiler
• Standard 18” alloy wheels (upgradable to 19–20”) and M Sport exterior styling (optional)
Its rugged yet premium design makes the X1 look confident and modern, fitting in perfectly with GCC’s luxury-focused market.
Interior Design
The cabin of the new X1 blends luxury and functionality with a modern layout:
• Curved display with high-quality materials, ambient lighting, and minimalistic design
• Premium upholstery options, including synthetic leather and optional Vernasca leather
• Floating center armrest, flush controls, and panoramic sunroof (optional)
• Increased interior space and improved rear seat comfort
• Split-folding rear seats with a versatile boot ideal for family or lifestyle needs
It offers a premium yet youthful atmosphere, ideal for first-time BMW buyers or small families.
Technology
The X1 is equipped with BMW’s latest digital experience:
• BMW Curved Display (10.25” instrument cluster + 10.7” infotainment screen)
• iDrive 8 with touch, voice, and cloud-based navigation
• Wireless Apple CarPlay & Android Auto
• Optional Harman Kardon premium sound system
• Intelligent personal assistant, wireless charging pad, and over-the-air updates
• Remote control functions via the My BMW App
This tech-rich compact SUV ensures the latest in infotainment, connectivity, and convenience.
Safety
A suite of intelligent driver assistance features enhances safety and control:
• Driving Assistant: Lane departure warning, blind spot detection, and front collision warning
• Parking Assistant with reversing camera and active park distance control
• Optional Driving Assistant Plus with adaptive cruise control and traffic jam assist
• ISOFIX for child seats, six airbags, ABS, DSC, and reinforced passenger cell
The X1 delivers a high level of safety for urban and highway driving, suitable for GCC family use or individual commuting.
The BMW X1 offers everything a modern luxury compact SUV should — dynamic performance, advanced tech, upscale design, and everyday practicality. With its bold new look, increased comfort, and intuitive digital experience, the X1 is an ideal entry point into the BMW world, perfect for urban dwellers, young professionals, and small families across the GCC.
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